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New anti-smoking campaign launched in Australia – Latest National News – Keep up with Newstalk ZB

http://www.newstalkzb.co.nz/auckland/news/nbnat/1674073504-new-anti-smoking-campaign-launched-in-australia

New anti-smoking campaign launched in Australia

By: Joe Gilfillan | New Zealand News | Sunday April 14 2013 17:25

More confronting images are appearing on Australian TV screens tonight – in a bid to convince more people to quit smoking.

15,000 Australians die from smoking related diseases every year, making it the country’s biggest preventable killer.

Health Minister Tanya Pilbersek says smokers know it kills – but are convinced they can give up before they die.

“I think these ads really show that you can have years of ill health before you die from smoking.

” It really focuses on the illnesses that smoking causes and the reduced quality of life that smokers have.”

“This reminds people not just that smoking kills but how it kills. There are many diseases associated with smoking that can cause years of suffering before a person finally dies.”

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