“It is horrific to think that an industry known for its dirty tricks and dirty laundry could be allowed to trump what is clearly in
the public’s best interests. Big Tobacco can afford to hire the best lawyers and PR firms that money can buy. Big money can
speak louder than any moral, ethical or public health argument and can trample even the most damning scientific evidence. I
urge all these countries to stand firm together, do not bow to pressure… we must never allow the tobacco industry to get the
upper hand.”
-Dr. Margaret Chan, Director General of the World Health Organization
Download PDF : WNTD 2012 Action Toolkit FINALhk