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Indonesia

Plain cigarette packaging to put smokers off, ministry hopes

http://www.thejakartapost.com/news/2016/05/28/plain-cigarette-packaging-put-smokers-ministry-hopes.html

The Health Ministry is pushing for plain packaging on all cigarettes sold in Indonesia to reduce the alarmingly high smoking rate, especially among adolescents, which claims 200,000 lives per year.

The idea behind plain packaging is that a uniform, ugly color and the lack of brand logos on products may deter consumers from picking up a pack.

Indonesia began moving into that direction in 2014 when it required companies to put graphic warnings on their cigarette packages.

“But only three of these five images are scary. The other two are not scary at all, as they just depict men smoking,” former Indonesian Broadcasting Commission deputy chairwoman Nina Mutmainnah Armando said.

With pictorial warnings deemed insufficient, plain packaging is seen as the logical next step to contain consumption.

Indonesians spent at least Rp 330 trillion (US$ 24.3 billion) last year to finance their smoking habit. Data from the 2014 Global Youth Tobacco Survey reveal that 20.3 percent of Indonesian teenagers between 13 and 15 years of age are smokers. The same survey shows that 62.7 percent of the surveyed teenagers are exposed to cigarette advertisement on TV or in movies.

Tobacco companies are increasingly targeting children — their source of income for decades to come. While the government discourages smoking through its packaging policy, the Industry Ministry’s tobacco industry road map 2015 states the goal of doubling the production of cigarettes — to 524.2 billion a year — by 2020.

“The road map is focused on raising the production of mild tobacco, so it is clearly targeting children, because mild cigarettes are smaller in size, with more feminine and slimmer packaging,” University of Indonesia public health expert Hasbullah Thabrany said.

Since only 2.7 percent of Indonesian women smoke, the more feminine packaging appears to be aimed at the largely untapped female market.

“The industry is really smart in targeting children and the youth. That is why we need plain packaging,” said Tara Singh Bam, regional advisor for the Asia Pacific tobacco control program at the International Union Against Tuberculosis and Lung Disease.

The use of plain packaging is catching on around the world as countries try to protect their young generation. Fourteen countries have laws mandating plain packaging, including Australia, the UK, France, Hungary, Slovenia, Singapore, Canada, New Zealand, Sweden, Finland and South Africa.

But not all have enforced those laws, with Singapore expecting to start enforcing plain packaging by the end of this year.

“It will always be opposed by the tobacco industry. Take for instance Australia, which won two lawsuits filed by the industry, one at the WTO and the other at the constitutional court,” National Commission on Tobacco member Kartono Muhammad said.

Indonesia’s largest tobacco producer, PT HM Sampoerna, said plain packaging would not be effective in deterring smokers.

“More than three years after taking effect in Australia, plain packaging has failed to meet its stated goal of reducing smoking,” Sampoerna regulatory affairs, international trade and communications head Elvira Lianita said.

According to her, Australian government data suggested that smoking may have actually increased in the first full year of plain packaging in states representing 95 percent of the population.

However, an Australian government review on the implementation of plain packaging concluded that the plain packaging rule had begun to achieve its public health objectives of reducing smoking and exposure to tobacco smoke and that it was expected to continue to do so.

The Health Ministry is lobbying for the government to follow Australia. “But it might be a bit difficult, because to implement plain packaging would require a government regulation, which is an inter-ministerial process,” the ministry’s law department head, Barlian, said.

Tobacco funded ITIC attacking SEATCA

Currently, the International Tax and Investment Center (ITIC) is holding its 13th Annual Asia-Pacific Tax Forum in Jakarta, Indonesia. Civil society organisations working in the area of tobacco control have shown since years the close links between ITIC and the tobacco industry. Now ITIC employed a lawyer to intimidate the reputable Southeast Asia Tobacco Control Alliance SEATCA with a letter full of false accusations and misinformation.

https://www.unfairtobacco.org/en/meldungen/tabak-finanzierte-itic-attackiert-seatca/

Campaign against tobacco control organisation

The Southeast Asia Tobacco Control Alliance SEATCA has a long history of closely monitoring the tobacco industry and also the International Tax and Investment Center ITIC.

Lately, in October 2015, SEATCA reviewed ITIC’s ASEAN Excise Tax Reform Manual, which has been heavily promoted among government officials. The review critisized particularly the chapter on tobacco which shows inherent contradictions and an apparent negligence of international best practices on tobacco taxation.

Last month, SEATCA received a letter from Dr. Gary Johns on behalf of ITIC, accusing them of disseminating false information and lacking transparency.

Interestingly, he uses Germany1 as an example, suggesting that Germany would assess the work of ITIC as not violating Article 5.3 of the WHO Framework Convention on Tobacco Control (WHO FCTC). But there is no trace of Germany taking any official position vis-à-vis the ITIC and its lobbying.

Nevertheless, Germany is not a tobacco control champion at all – it is the biggest exporter of cigarettes in the world and at the bottom of the European tobacco control scale. The country lacks advertising bans and hasn’t substantially increased tobacco taxes for years – showing its negligence of one of the most effective tobacco control measures. So, Germany cannot be drawn upon as an exemple of effective implementation of the WHO FCTC.

Two examples of ITIC’s interference

When in November 2014 delegates of the FCTC Parties met in Moscow for the Conference of the Parties (COP), they were about to adopt guidelines for the FCTC article 6 on tax and price measures. A day before the meeting kicked off, ITIC hosted a private briefing to “ensure there is a balanced approach to important excise taxation issues“ and invited tax officials of the COP delegations. In response, the FCTC secretariat issued a note verbale to remind FCTC Parties about their commitments made under FCTC article 5.3.2 Finally, the guidelines on Article 6 were adopted as proposed – despite the ITIC intervention.

In May 2015, amidst political debates about stronger tobacco control measures in India, ITIC co-organized the Asia Pacifc Tax Forum in New Delhi. The World Bank initially was set to sponsor the event and to participate. As the chief guest to the opening ceremony the Indian Minister of State for Finance was listed as were key government tax officials. After public health experts raised their concern about the tobacco funding of ITIC, the World Bank as well as the Minister withdrew their participation and financial support.

What is the ITIC?

The International Tax and Investment Center (ITIC) describes itself as an independent clearinghouse for best practices in taxation and investment policy that facilitates “a ‘neutral table’ engagement“3 with the public, private and academic sector.

ITIC’s main sponsors are large multinational corporations from the oil, alcohol and tobacco industries, including representatives from all leading transnational tobacco companies4 on its Board of Directors. Internal tobacco industry documents5 disclose its role in facilitating the tobacco industry’s access to government officials.

In November 2014, the Director General of the World Health Organisation, Dr. Margaret Chan, stated in her address to the COP of the FCTC in Moscow about the International Tax and Investment Center (ITIC):

„Please, do not be fooled by them6. Their agenda, at least, is easy to see: to undermine your power, your efforts to adopt the robust, expert-driven proposed guidelines on tobacco tax and price policy.“

Tobacco tax is a health policy

Tobacco taxation is not just another tax burden to consumers, nor is it just another revenue for governments. Tobacco taxation is a health policy. Scientific research published in 2012 comes to the conclusion:

„Significant increases in tobacco taxes are a highly effective tobacco control strategy and lead to significant improvements in public health.“

Thus, tobacco taxation is a tool for preventing premature deaths from tobacco use. Consequently, the 180 parties, that have embraced the WHO Framework Convention on Tobacco Control (FCTC), have committed themselves to use tax and price measures to achieve their principle aim: „to protect present and future generations from the devastating health, social, environmental and economic consequences of tobacco consumption and exposure to tobacco smoke“.

Health policies such as tobacco taxation must be protected from the vested interests of the tobacco industry. Four tobacco multinationals are sitting on the ITIC board of directors. How can ITIC claim to have no vested interests?

Statement on ITIC in Support of SEATCA

Together with the Philippines, Netherlands, India, and the European Commission ↩
Article 5.3 provides that health policies must be protected from commercial and other vested interests of the tobacco industry. ↩
Text altered from an ealier website version talking about “providing its sponsors a seat at the policy making table“. ↩
BAT, PMI, JTI and Imperial Brands (IB) ↩
These documents were made public through U.S.-based litigation settlements in 1998. ↩
ITIC ↩

Indonesia: Child Tobacco Workers Suffer as Firms Profit

Exposed to Harmful Nicotine, Pesticides

https://www.hrw.org/news/2016/05/25/indonesia-child-tobacco-workers-suffer-firms-profit

A young girl ties tobacco leaves onto sticks to prepare them for curing in East Lombok, West Nusa Tenggara. © 2015 Marcus Bleasdale for Human Rights Watch

A young girl ties tobacco leaves onto sticks to prepare them for curing in East Lombok, West Nusa Tenggara.
© 2015 Marcus Bleasdale for Human Rights Watch

(Jakarta) – Thousands of children in Indonesia, some just 8 years old, are working in hazardous conditions on tobacco farms, Human Rights Watch said in a report released today. Indonesian and multinational tobacco companies buy tobacco grown in Indonesia, but none do enough to ensure that children are not doing hazardous work on farms in their supply chains.

The 119-page report, “‘The Harvest is in My Blood’: Hazardous Child Labor in Tobacco Farming in Indonesia,” documents how child tobacco workers are exposed to nicotine, handle toxic chemicals, use sharp tools, lift heavy loads, and work in extreme heat. The work could have lasting consequences for their health and development.

Companies should ban suppliers from using children for work that involves direct contact with tobacco, and the Indonesian government should regulate the industry to hold them accountable.

“Tobacco companies are making money off the backs and the health of Indonesian child workers,” said Margaret Wurth, children’s rights researcher at Human Rights Watch and co-author of the report. “Tobacco companies shouldn’t contribute to the use of hazardous child labor through their supply chains.”

Indonesia is the world’s fifth-largest tobacco producer, with more than 500,000 tobacco farms. The International Labour Organization (ILO) estimates that more than 1.5 million children, ages 10 to 17, work in agriculture in Indonesia. Human Rights Watch could not find any official estimates of the number of children working in tobacco farming.

Human Rights Watch conducted field research for the report in four Indonesian provinces, including the three responsible for almost 90 percent of the country’s annual tobacco production: East Java, Central Java, and West Nusa Tenggara. The report is based on interviews with 227 people, including 132 child tobacco workers, ages 8 to 17.

Most started working by age 12 throughout the growing season on small plots of land farmed by their families or neighbors.

Half the children interviewed reported nausea, vomiting, headaches, or dizziness, all symptoms consistent with acute nicotine poisoning from absorbing nicotine through their skin. The long-term effects have not been studied, but research on smoking suggests that nicotine exposure during childhood and adolescence may affect brain development.

Thirteen-year-old “Ayu” said she vomits every year while harvesting tobacco on farms in her village near Garut, West Java: “I was throwing up when I was so tired from harvesting and carrying the [tobacco] leaf. I threw up so many times.”

Many child tobacco workers said they mixed and applied pesticides and other chemicals. Pesticide exposure has been associated with long-term and chronic health effects, including respiratory problems, cancer, depression, neurologic deficits, and reproductive health problems. “Argo,” a 15-year-old worker in Pamekasan, East Java, said he felt suddenly ill when applying a pesticide to his family’s farm: “Once I was vomiting. It was when it was planting time, and I didn’t use the mask, and the smell was so strong, I started throwing up.” Some children were also exposed to pesticides when other workers applied chemicals in the fields where they were working, or in nearby fields.

© 2015 Marcus Bleasdale for Human Rights Watch

© 2015 Marcus Bleasdale for Human Rights Watch

Few of the children interviewed, or their parents, understood the health risks or were trained on safety measures. The Indonesian government should carry out a massive education campaign to promote awareness of the health risks to children of work in tobacco farming, Human Rights Watch said.

Most of the children interviewed worked outside of school hours, but Human Rights Watch found that work in tobacco farming interfered with schooling for some children. “Sari,” 14, from Magelang, Central Java, said she dreamed of becoming a nurse, but she stopped attending school after sixth grade to help support her family.

The largest companies operating in Indonesia include three Indonesian tobacco product manufacturers – PT Djarum, PT Gudang Garam Tbk, and PT Nojorono Tobacco International – and two companies owned by multinational tobacco companies – PT Bentoel Internasional Investama, owned by British American Tobacco, and PT Hanjaya Mandala Sampoerna Tbk, owned by Philip Morris International. Other Indonesian and multinational companies also purchase tobacco grown in Indonesia.

Human Rights Watch shared its findings with 13 companies, and 10 responded. None of the four Indonesian companies provided a detailed or comprehensive response, and the largest two, Djarum and Gudang Garam, did not respond despite repeated attempts to reach them.

Since 2013, Human Rights Watch has met and corresponded with representatives of several multinational tobacco companies regarding their child labor policies and practices. Human Rights Watch previously documented work by children on United States tobacco farms, and urged tobacco companies to take concrete steps to eliminate hazardous child labor in their supply chains globally. Some have adopted new protections for child workers, but none have policies sufficient to ensure that all children in their supply chains are protected.

Under human rights norms, tobacco companies have a responsibility to ensure that the tobacco they purchase was not produced with hazardous child labor, Human Rights Watch said.

indonesia-supply-chain-graphic

Most tobacco in Indonesia is bought and sold on the open market through traders and intermediaries, with the tobacco often passing through many hands before purchase by national or multinational companies. However, some farmers are under contract with individual companies.

The multinational companies that responded to Human Rights Watch prioritize direct contracting in their supply chains. Yet all also purchase tobacco on the open market, and none trace where open market tobacco was produced, and under what conditions.

Human Rights Watch could not find any evidence that the Indonesian companies take steps to prevent child labor in their supply chains, and they did not correspond in detail or meet with Human Rights Watch.

“When tobacco companies don’t even know where the tobacco they purchase has come from, there’s no way they can ensure children haven’t put their health at risk to produce it,” Wurth said.

Under Indonesian law, 15 is the minimum age for work, and children ages 13 to 15 may only do light work that does not interfere with their schooling or harm their health and safety. Children under 18 are prohibited from doing hazardous work, including in environments with harmful chemical substances. Any work involving direct contact with tobacco should be considered prohibited under this provision, due to the risk of nicotine exposure, Human Rights Watch said.

Indonesia has come under international scrutiny for failing to protect children from the dangers of smoking. Though Indonesian law prohibits the sale of tobacco products to children, nearly 4 million children, ages 10 to 14, become smokers each year, and at least 239,000 children under 10 have started smoking. More than 40 million Indonesian children under 15 are exposed to secondhand smoke.

Indonesia is one of only a few countries that has not signed or ratified the World Health Organization’s Framework Convention on Tobacco Control, a global public health treaty aimed at protecting the population from the consequences of tobacco consumption and exposure to tobacco smoke. Indonesia should sign and ratify the treaty without delay, Human Rights Watch said.

“The government should do much more to protect children from the dangers of tobacco consumption,” Wurth said. “But Indonesia’s child tobacco workers are hidden victims, and they urgently need protection too.”

Smoking’s hidden victims: The Indonesian children as young as eight who suffer headaches and nausea from nicotine poisoning from harvesting tobacco for cigarettes with their bare hands

  • Indonesian children as young as eight are working in tobacco plantations
  • Human Rights Watch said on Wednesday that their health is at risk
  • Children have described feeling dizzy, nauseous and vomiting in the field
  • The tobacco is harvested for the domestic and international market
  • Much is is exported and sold overseas by multinational cigarette giants

http://www.dailymail.co.uk/news/article-3608365/Indonesian-child-tobacco-workers-risking-health.html

Children are being put to work on tobacco plantations in Indonesia that supply some of the world’s biggest cigarette companies, putting their health at serious risk, Human Rights Watch warned Wednesday.

Despite Indonesian law prohibiting child labour in hazardous industries, the rights group documented dozens of cases of minors — some as young as eight — falling ill from handling raw tobacco and mixing pesticides with their bare hands.

Much of the tobacco harvested from the roughly 500,000 plantations across Indonesia is for the domestic market, where smoking rates are among the world’s highest.

Children are being put to work on tobacco plantations in Indonesia, putting their health at serious risk, Human Rights Watch warned Wednesday

Children are being put to work on tobacco plantations in Indonesia, putting their health at serious risk, Human Rights Watch warned Wednesday

Many young labourers described feeling dizzy, nauseous and vomiting after long days working in the fields

Many young labourers described feeling dizzy, nauseous and vomiting after long days working in the fields

Much of the tobacco harvested from the roughly 500,000 plantations across Indonesia is for the domestic market, where smoking rates are among the world's highest

Much of the tobacco harvested from the roughly 500,000 plantations across Indonesia is for the domestic market, where smoking rates are among the world’s highest

But one quarter of all Indonesian tobacco is exported and sold overseas by multinational cigarette giants

But one quarter of all Indonesian tobacco is exported and sold overseas by multinational cigarette giants

The Indonesian government is being urged to prohibit children under 18 from working with tobacco

The Indonesian government is being urged to prohibit children under 18 from working with tobacco

The standard minimum working age is 15, but Indonesia's Child Protection Commission concedes enforcing the law is difficult

The standard minimum working age is 15, but Indonesia’s Child Protection Commission concedes enforcing the law is difficult

'I vomited in the fields and my dad told me to go home and rest. I was sick for two days,' one 12-year-old girl said

‘I vomited in the fields and my dad told me to go home and rest. I was sick for two days,’ one 12-year-old girl said

But one quarter of all Indonesian tobacco is exported and sold overseas by multinational cigarette giants, Human Rights Watch child advocacy director Jo Becker told AFP.

‘A smoker who is lighting up a Dunhill or a Lucky Strike or some other cigarette in Europe or the United States could well be smoking a cigarette that was made by child labour in Indonesia,’ Becker said.

Many young labourers described feeling dizzy, nauseous and vomiting after long days working in the fields, symptoms associated with ‘green tobacco sickness’, a type of nicotine poisoning, according to HRW’s new report.

Nicotine contained in tobacco plants is readily absorbed through the skin when handled, and is particularly harmful for children, Becker said.

‘I vomited in the fields and my dad told me to go home and rest. I was sick for two days,’ a 12-year-old girl from East Java, on the main island of Java, told the rights watchdog, who withheld her identity.

The government is being urged to prohibit children under 18 from working with tobacco. The standard minimum working age is 15, but Indonesia’s Child Protection Commission concedes enforcing the law is difficult.

‘Unfortunately these rules are not properly implemented in the fields,’ Erlinda, a senior official at the commission, told AFP. Many Indonesians go by just one name.

None of the major companies purchasing tobacco in Indonesia had policies ‘sufficient to ensure that children are protected’, Human Rights Watch wrote in its report.

Tobacco is purchased either directly from suppliers or via the open market, which is far more opaque and makes tracing origin difficult.

Philip Morris International — which owns Indonesian cigarette giant Sampoerna — has shifted towards sourcing the majority of its tobacco directly in recent years, allowing it to tackle child labour at the farm level but not rule it out entirely.

‘If we don’t know exactly who is producing that tobacco, what are the conditions, then we cannot provide that assurance,’ the company’s international sustainability officer Miguel Coleta told AFP.

British American Tobacco, which owns Indonesian subsidiary Bentoel as well as the Lucky Strike and Dunhill cigarette brands, said it did not employ children in any operations worldwide and warned its suppliers against doing so.

Three of Indonesia’s largest tobacco companies — Djarum, Gudang Garam and Wismilak — did not reply to repeated requests for comment.

 

Imperial Tobacco and British American Tobacco linked to child labour in Indonesia

HRW claims that tobacco companies should do more to eliminate child labour within they supply

http://www.independent.co.uk/news/business/news/imperial-tobacco-and-british-american-tobacco-linked-to-child-labour-in-indonesia-ngo-says-a7047736.html

Children reported working long hours in extreme heat and without wearing any type of protective equipment while handling tobacco Human Rights Watch

Children reported working long hours in extreme heat and without wearing any type of protective equipment while handling tobacco Human Rights Watch

Tobacco companies are not doing enough to prevent child labour in tobacco farming, according to Human Rights Watch.

Imperial Tobacco and British American Tobacco, two of the largest tobacco firms in the UK, both purchase tobacco from Indonesia. Both firms can’t guarantee that their tobacco is not made using child labour, according to a new report by the rights group.

Philip Morris International and four other multinational companies were also named in the research.

“Most companies do some monitoring and report on their results, but it is not enough. The industry should get to the farm level and inspect how exactly their tobacco is made and where it is coming from. Tobacco companies should not be profiting from child labour,” Margaret Wurth, children’s right researcher at Human Rights Watch told The Independent.

Human Rights Watch conducted research between September 2014 and 2015 in tobacco farming in four provinces in Indonesia and interviewed more than 100 children under 18.

HRW claims that tobacco companies should do more to eliminate child labour within they supply chain through meticulous investigation as well as adequate monitoring and external audit.

hrw_indonesia2_tobacco_pho

Indonesia is the world’s fifth-largest tobacco producer, home to more than 500,000 tobacco farms nationwide.

Hundreds of children as young as eight are endangering their health by participating in a range of tasks including planting applying pesticides or harvesting tobacco leaves by hand, HMW said.

Many suffered from nausea, vomiting and dizziness. These are all symptoms consistent with acute nicotine poisoning or ‘green tobacco sickness’, the group claims.

“After too long working in tobacco, I get a stomach ache and feel like vomiting. It’s from when I’m near the tobacco for too long,” Rio, a 13-year-old boy, working on tobacco farms in Central Java, told HRW in 2014.

hrw2_indonesia_tobacco_pho

He likened the feeling to motion sickness, saying: “It’s just like when you’re on a trip, and you’re in a car swerving back and forth.”

Children also reported working long hours in extreme heat and without wearing any type of protective equipment while handling tobacco.

Wurth said it is the companies’ responsibility to ensure no child under 18 is working in direct contact with tobacco in any form.

All the multinational companies mentioned in the report are committed to the International Labour Organisation (ILO) human rights conventions.

Under these conventions, the general minimum age for admission to employment or work is 15 years old (13 for light work) and the minimum age for hazardous work is 18 (16 under certain strict conditions).

Philip Morris International (PMI), which has six of the world’s top 15 international brands including Marlboro, has the best practices when it comes to transparency and monitoring procedures, HRW said.

201605hrw_indonesia_tobacco

“We are encouraged to be recognized for the transparency of our efforts to address hazardous farm working conditions for children on tobacco farms in Indonesia. Our Agricultural Labor Practices (ALP) programme is showing tangible progress to eliminate child labor on all farms where we source tobacco, yet we agree with HRW that there is much work still be to done,” Miguel Coleta, PMI sustainability officer said.

Imperial Tobacco told The Independent that the company takes its responsibilities in the purchasing and cultivating of tobacco leaf very seriously and expect its suppliers’ work practices to reflect the high standards set by the company. But it admitted child labour is a risk in agricultural supply chains.

“Given the complexity of this problem of course it not possible to provide this guarantee. We source tobacco from more than 40 countries worldwide, and as just one of the many stakeholders involved, we cannot be everywhere at once” it said.

“That does not stop us from continuing to work with all out stakeholders, including HRW, to acknowledge and address concerns. Child labour is totally unacceptable,” the company added.

British American Tobacco said the company and its Indonesian subsidiary Bentoel, take the issue of child labour extremely seriously.

“We do not employ children in any of our operations worldwide and make it clear to all of our contracted farmers and suppliers that exploitative child labour will not be tolerated. In Indonesia, however, children often participate in agriculture to help their families, and to learn farming methods and skills from their elders,” BAT said.

The International Labour Organisation (ILO) also recognises that in poor communities, often on small family farms, low risk work that doesn’t interfere with schooling and leisure time can be a normal part of growing up in a rural environment.

British American Tobacco said it is working with the Eliminating Child Labour in Tobacco growing foundation (ECLT) and other stakeholders in Indonesia to tackle exploitative child labour in leaf growing areas, and are conducting research in to identify existing efforts, and current and ongoing needs.

“The insights gained from this research will allow for a new approach to be developed to tackle child labour in the region,” the company said.

Wurth said companies have the responsibility to create alternative opportunities for children in the region but not in jobs that put their health at risk.

“Businesses are encouraged not only to adopt child labour policies but also to work with government and social partners to promote education and programs to support youth employment and job opportunities for young workers,” Wurth said.

Asia Pacific Tax Forum

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“The Harvest is in My Blood” Hazardous Child Labor in Tobacco Farming in Indonesia

Download (PDF, 7.74MB)

Download (PDF, 9.95MB)

Summary

Ayu is a petite, soft-spoken 13-year-old girl from a village near Garut, in the mountains of West Java, Indonesia.[1] She is one of five children in her family, and her parents are farmers who cultivate tobacco and other crops on a small plot of land. “Since I was a kid, I’ve been going to the fields,” she said. “My parents plant tobacco. Mostly I help my parents and sometimes my neighbors. I have an older sister, an older brother, and two younger siblings. They help too.”

Ayu is in her first year of junior high school, and she mostly helps on the farm outside of school—early in the morning before classes, in the afternoons, and on weekends and holidays. But she told Human Rights Watch she occasionally missed school to work in tobacco farming. “My mom asked me to skip school last year when it was the harvest,” she said.

She told Human Rights Watch she vomits every year while harvesting tobacco:

I was throwing up when I was so tired from harvesting and carrying the [harvested tobacco] leaf. My stomach is like, I can’t explain, it’s stinky in my mouth. I threw up so many times…. My dad carried me home. It happened when we were harvesting. It was so hot, and I was so tired…. The smell is not good when we’re harvesting. I’m always throwing up every time I’m harvesting.

The symptoms she described—vomiting and nausea—are consistent with acute nicotine poisoning, an occupational illness specific to tobacco farming that occurs when workers absorb nicotine through their skin while having contact with tobacco plants.

Ayu also helps her father mix the toxic pesticides he applies to the tobacco. “I just put three or four cups of the chemical in the bucket, put in the water, and mix it with [a piece of] wood, and my dad puts it in the tank,” she explained. “The smell is so strong. It makes my stomach sick.” Like most of the farmers in her village, Ayu’s parents sell the tobacco they grow to the leader of their village, who pools together tobacco from dozens of farmers, transports it to a warehouse in Central Java, and sells it to a tobacco trader there. The trader buys tobacco from many different suppliers, repackages it, and sells it on the open market to Indonesian and multinational tobacco manufacturing and leaf supply companies.

This report—based on extensive research including interviews with more than 130 children who work on tobacco farms in Indonesia—shows that child workers are being exposed to serious health and safety risks. The dangers include acute nicotine poisoning from contact with tobacco plants and leaves, and exposure to toxic pesticides and other chemicals. Few of the children we interviewed, or their parents, were trained on safety measures or knew the health risks of the work. While Indonesian child labor laws are generally in line with international standards, our research shows that inadequate regulations and poor enforcement of the law, particularly in the small-scale farming sector, leave children at risk. The report concludes with detailed recommendations to the Indonesian government, tobacco companies, and other relevant players in the tobacco industry, including that authorities should immediately prohibit children from performing any tasks that involve direct contact with tobacco, and that companies should improve their human rights due diligence procedures to identify and end hazardous child labor on tobacco farms.

Indonesia is the world’s fifth-largest tobacco producer, home to more than 500,000 tobacco farms nationwide. Though domestic and international laws prohibit children under 18 from performing hazardous work, thousands of children like Ayu work in hazardous conditions on tobacco farms in Indonesia, exposed to nicotine, toxic pesticides, extreme heat, and other dangers. This work could have lasting consequences on their health and development.

The government of Indonesia has a strong legal and policy framework on child labor. Under national labor law, 15 is the standard minimum age for employment, and children ages 13 to 15 may perform only light work that is not dangerous and does not interfere with their schooling. Children under 18 are prohibited from performing hazardous work, including any work in environments “with harmful chemical substances.” Indonesia’s list of hazardous occupations prohibited for children does not specifically ban work handling tobacco. Human Rights Watch believes that available evidence demonstrates that any work involving direct contact with tobacco in any form constitutes work with harmful chemical substances, and should be prohibited for all children.

Nicotine is present in all parts of tobacco plants and leaves at all stages of production. Public health research has shown that tobacco workers absorb nicotine through their skin while handling tobacco, particularly when the plant is wet. Studies have found that non-smoking adult tobacco workers have similar levels of nicotine in their bodies as smokers in the general population. Nicotine is a toxin, and nicotine exposure has been associated with lasting adverse consequences on brain development. The use of protective equipment is insufficient to eliminate the dangers of working with tobacco and may lead to other dangers, such as heat illness.

Despite the domestic and international prohibitions on hazardous child labor, Human Rights Watch documented children engaging in hazardous work in tobacco farming in four Indonesian provinces, including the three provinces responsible for almost 90 percent of tobacco production each year: East Java, Central Java, and West Nusa Tenggara. Children we interviewed worked directly with tobacco plants, handled pesticides, and performed dangerous physical labor in extreme heat, putting them at risk of short and long-term health consequences.

Some of the hazards faced by child tobacco workers in Indonesia are not unique to tobacco farming. Children working in other crops may also be exposed to pesticides, work in high heat, and face other dangers. However, handling tobacco is inherently hazardous work for children, due to the nicotine in the plant, and tobacco farming inevitably requires workers to have significant contact with the plant during cultivation, harvesting, and curing.

Many Indonesian companies and the largest multinational tobacco companies in the world purchase tobacco grown in Indonesia and use it to manufacture tobacco products sold domestically and abroad. Several of the largest multinational tobacco companies in the world have acknowledged the risks to children of participating in certain tasks on tobacco farms. These companies ban children under 18 from performing some of the most hazardous tasks on farms in their supply chains, such as harvesting tobacco or applying pesticides to the crop. But none of these companies have policies and procedures sufficient to ensure that tobacco entering their supply chains was not produced with hazardous child labor. As a result, these companies risk contributing to the use of, and benefitting from, hazardous child labor.

On three research trips between September 2014 and September 2015, Human Rights Watch interviewed a total of 227 people, including 132 children ages 8 to 17 who reported working on tobacco farms in 2014 or 2015, and 88 other individuals, such as parents of child workers, tobacco farmers, tobacco leaf buyers and sellers, warehouse owners, village leaders, health workers, representatives of nongovernmental organizations, and others. In addition, we met or corresponded with officials from several government bodies, including the Ministry of Manpower and Transmigration, the Ministry of Health, the Ministry of Agriculture, the Ministry of Education and Culture, and the Indonesian Child Protection Commission.

Human Rights Watch sent letters to four Indonesian companies and nine multinational tobacco manufacturing and leaf supply companies, to share our research findings and request information on each company’s policies and practices regarding child labor in Indonesia. As detailed below, seven multinational companies responded in detail. We sent several letters and made numerous phone calls to each of the four Indonesian companies in an effort to secure a meaningful response, but none provided any substantive response. Human Rights Watch analyzed the human rights due diligence procedures of those companies that responded in detail to our letters as thoroughly as possible, based on information provided by the companies, publicly available information on their websites, and interviews with child workers, tobacco farmers, and traders in Indonesia.

Most of the children interviewed by Human Rights Watch started working in tobacco farming before age 15, the standard minimum age for employment in Indonesia. Approximately three quarters of the children we interviewed began working in tobacco farming by age 12. Most children worked on tobacco farms throughout the season, from planting through the harvest and curing process.

Children interviewed for this report typically worked on small plots of land farmed by their parents or other family members. In addition to working on land farmed by their families, many children also worked on land farmed by their neighbors and other members of their communities. Some children did not receive any wages for their work, either because they worked for their own families or exchanged labor with other families in their communities. Other children received modest wages.

Children in all four provinces said that they worked in tobacco farming to help their families. The World Bank reports that 14.2 percent of Indonesia’s rural population lives below the national poverty line, almost double the urban poverty rate. According to the International Labour Organization (ILO), “poverty is the main cause of child labor in agriculture” worldwide. Human Rights Watch research found that family poverty contributed to children’s participation in tobacco farming in Indonesia. “I want to help my parents make a living,” said 11-year-old Ratih, who worked on her parents’ tobacco farm in Jember, East Java. Sinta, a 13-year-old girl who worked on tobacco farms in her village in Magelang, Central Java, said, “I work so I can help my parents, to make life easier. To make it not such a difficult life.”

“My kids are helping me in the field so I can save money on labor,” said Ijo, a farmer in his mid-40s and father of four interviewed in Garut, West Java, in 2015. He said he was conflicted about his 12-year-old son helping him on the farm: “Of course I don’t want my kids working in tobacco because there’s a lot of chemicals on it, and it could harm my kids. But they wanted to work, and we are farmers.… I need more money to pay the laborers. But my son can help all season. You can imagine that I can save a lot of money when he joins me in the field. It’s complicated.”

Hazardous Work in Tobacco Farming

While not all work is harmful to children, the ILO defines hazardous work as “work which, by its nature or the circumstances in which it is carried out, is likely to harm the health, safety or morals of children.” The ILO considers agriculture “one of the three most dangerous sectors in terms of work-related fatalities, non-fatal accidents, and occupational diseases.”

Human Rights Watch found that many aspects of tobacco farming in Indonesia pose significant risks to children’s health and safety. Children working on tobacco farms in Indonesia are exposed to nicotine, toxic pesticides, and extreme heat. The majority of children interviewed for this report described sickness while working in tobacco farming, including specific symptoms associated with acute nicotine poisoning, pesticide exposure, and heat-related illness, as described below. Some children reported respiratory symptoms, skin conditions, and eye irritation while working in tobacco farming.

All children interviewed for this report described handling and coming into contact with tobacco plants and leaves containing nicotine. In the short term, absorption of nicotine through the skin can lead to acute nicotine poisoning, called Green Tobacco Sickness. The most common symptoms of acute nicotine poisoning are nausea, vomiting, headaches, and dizziness. Approximately half of the children we interviewed in Indonesia in 2014 or 2015 reported experiencing at least one symptom consistent with acute nicotine poisoning while working in tobacco farming. Many reported multiple symptoms. For example, Nadia, a 16-year-old girl in Bondowoso, East Java, said she vomits every year in the harvest season while bundling and sorting harvested tobacco leaves with other women and girls in her village. “Sometimes I get a headache. Sometimes I’m even throwing up … [It happens] when we string the leaves because we’re sitting in the middle of a bundle of tobacco.… It happens when the tobacco is still wet and just coming from the fields.… Every time it’s the beginning of the season, we’re throwing up.”

Rio, a tall 13-year-old boy, worked on tobacco farms in his village in Magelang, Central Java, in 2014. He told Human Rights Watch, “After too long working in tobacco, I get a stomachache and feel like vomiting. It’s from when I’m near the tobacco for too long.” He likened the feeling to motion sickness, saying “It’s just like when you’re on a trip, and you’re in a car swerving back and forth.”

The long-term effects of nicotine absorption through the skin have not been studied, but public health research on smoking suggests that nicotine exposure during childhood and adolescence may have lasting consequences on brain development. The prefrontal cortex, the part of the brain responsible for executive function and attention, is one of the last parts of the brain to mature and continues developing throughout adolescence and into early adulthood. The prefrontal cortex is particularly susceptible to the impacts of stimulants, such as nicotine. Nicotine exposure in adolescence has been associated with mood disorders, and problems with memory, attention, impulse control, and cognition later in life.

Many child tobacco workers interviewed for this report also said they handled or applied pesticides, fertilizers, or other chemical agents to tobacco farms in their communities. Some children also reported seeing other workers apply chemicals in fields in which they were working, or in nearby fields. A number of children reported immediate sickness after handling or working in close proximity to the chemicals applied to tobacco farms.

Sixteen-year-old Musa, for example, said he used a tank and handheld sprayer to apply a liquid chemical to his family’s tobacco farm in Garut, West Java, in 2015. He said he became very ill the first time he applied pesticides, after mixing the chemicals with his bare hands: “The first time, I was vomiting.… For two weeks, I couldn’t work. I went to the doctor. The doctor told me to stop being around the chemicals. But how can I do that? I have to help my parents. Who else can help them but me? … I mixed it with my hands. Suddenly I was dizzy. My parents told me to go home. I stayed home for two days, and my dad told me to rest for longer. It was a terrible feeling. For two weeks, I was always, always vomiting.”

Rahmad, a 10-year-old boy, described being exposed to pesticides while working on his family’s farm in Sampang, East Java, in 2015, “When my brother is spraying, I am cleaning the weeds. It stinks…. It smells like medicine. I feel sick. I feel headaches, and not good in my stomach. I’m in the same field…. Every time I smell the spray I feel dizzy and nauseous.”

Children are uniquely vulnerable to the adverse effects of toxic exposures as their brains and bodies are still developing. Pesticide exposure has been associated with long-term and chronic health effects including respiratory problems, cancer, depression, neurologic deficits, and reproductive health problems. In particular, many pesticides are highly toxic to the brain and reproductive health system, both of which continue to grow and develop during childhood and adolescence.

Few of the children interviewed by Human Rights Watch said that they had received any education or training about the health risks of working in tobacco farming. Very few children said that they wore any type of protective equipment while handling tobacco, and many said they wore no or inadequate protective equipment while working with pesticides or other chemicals.

Many children described working in high heat on tobacco farms. Some children we interviewed said that they had fainted, and others said that they felt faint or dizzy or suffered headaches when working in very high temperatures. Working in extreme heat can place children at risk of heat stroke and dehydration, and children are more susceptible than adults to heat illness.

Most children interviewed reported that they suffered pain and fatigue from engaging in prolonged repetitive motions and lifting heavy loads. Some children also said they used sharp tools and cut themselves, or worked at dangerous heights with no protection from falls.

Impact on Education

Most children interviewed by Human Rights Watch said they attended school and worked in tobacco farming only outside of school hours—before and after school, and on weekends and school holidays. However, Human Rights Watch also found that work in tobacco farming interfered with schooling for some children.

A few children had dropped out of school before turning 15—the compulsory age for schooling in Indonesia—in order to work to help support their families. These children often said their families could not afford to put them through school, or relied on them to work. Even though the Indonesian government guarantees free public education, and interviewees in most communities said they did not have to pay school fees to attend public schools, the costs of books, uniforms, transportation to and from school were prohibitive for some families. For example, Sari, a bright-eyed, 14-year-old girl in Magelang, Central Java, told Human Rights Watch she dreamed of becoming a nurse, but she stopped attending school after sixth grade in order to help support her family. “I want to go back to school to achieve my dreams for the future, but we don’t have much money to do that.”

Some children said they missed some days of school during busy times of the growing season. Eleven-year-old Rojo, the oldest child in his family, said he missed school to work in tobacco farming three or four times during the 2014 harvest season in Sampang, East Java: “My dad asked me to go to the field earlier, and not go to school,” he said. “I was worried I wouldn’t pass the exams.”

Some children interviewed said they found it difficult to combine school and work, and described fatigue and exhaustion or difficulty keeping up with schoolwork. Awan, a slender 15-year-old boy from Pamekasan, East Java, described how he balanced school and work during the high season: “When the harvest is coming, I have to wake up early in the morning, and I have to be [work] in the fields until 6:30 a.m., then go to school, and then continue in the fields in the afternoon…. We go [to the fields] around 4:30 or 5 a.m. It’s still dark, but I use a headlamp. I feel like I want to sleep longer. It’s tiring.” He told Human Rights Watch that this grueling schedule made it difficult for him to keep up with his schoolwork: “It’s harder to study than it is before the harvest,” he said. “It makes me so tired.”

Government Response

Under international law, the Indonesian government has an obligation to ensure that children are protected from the worst forms of child labor, including hazardous work, which is defined as “work which, by its nature or the circumstances in which it is carried out, is likely to harm the health, safety or morals of children.”

Indonesia has ratified several international conventions concerning child labor, including the ILO Worst Forms of Child Labour Convention, the ILO Minimum Age Convention, and the United Nations (UN) Convention on the Rights of the Child (CRC). The ILO Worst Forms of Child Labour Convention requires member states to take immediate action to prevent children from engaging in the worst forms of child labor and to provide direct assistance for the removal of children already engaged in the worst forms of child labor.

Indonesia has strong laws and regulations regarding child labor, aligned with international standards, and has implemented a number of social programs to address child labor. Under Indonesian law, the general minimum age for employment nationwide is 15. Children ages 13 to 15 may participate in light work as long as the work does not interfere with their physical, mental, or social development. Indonesian labor law prohibits hazardous work by everyone under 18, and a 2003 decree from the Minister of Manpower and Transmigration details the list of specific tasks that are prohibited for children under 18. The list explicitly prohibits children from working in environments “with harmful chemical substances.” Under this provision, any work involving direct contact with tobacco in any form should be considered prohibited due to the high probability of exposure to nicotine and pesticides.

However, gaps in the legal and regulatory framework, and inadequate enforcement of child labor laws and regulations leave children at risk. The Indonesian government’s hazardous work list does not specify that the prohibition on children’s work with harmful chemical substances includes work handling tobacco, despite the dangers of nicotine exposure. This ambiguity leaves children vulnerable.

In addition, the government of Indonesia does not effectively enforce child labor laws and regulations in the small-scale farming sector. The Ministry of Manpower and Transmigration—the agency responsible for the enforcement of child labor laws and regulations—has about 2,000 inspectors carrying out labor inspections nationwide, in all sectors, far too few for effective labor enforcement in a country of more than 250 million people. In a meeting with Human Rights Watch, a ministry representative explained that labor inspections are done only in large-scale agro-industry, not in the small-scale agricultural sector where the vast majority of children interviewed for this report worked.

Tobacco Supply Chain and Corporate Responsibility

While governments have the primary responsibility to respect, protect, and fulfill human rights under international law, private entities, including businesses, also have a responsibility to avoid causing or contributing to human rights abuse, and to take effective steps to ensure that any abuses that do occur are effectively remedied. This includes a responsibility to ensure that businesses’ operations do not use, or contribute to the use of, hazardous child labor.

The United Nations (UN) Guiding Principles on Business and Human Rights, which the UN Human Rights Council endorsed in 2011, maintain that all companies should respect human rights, avoid complicity in abuses, and ensure that any abuses that occur in spite of these efforts are adequately remedied. The guidelines, widely accepted as an authoritative articulation of businesses’ human rights responsibilities, specify that businesses should carry out effective human rights due diligence, a process to identify potential risks of human rights abuse connected to their operations and take effective steps to prevent and mitigate negative human rights impacts linked to their operations. Businesses also have a responsibility to ensure that the victims of any abuses that occur in spite of these efforts are able to secure an appropriate remedy.

Tobacco grown in Indonesia enters the supply chains of Indonesian tobacco companies of various sizes, as well as the world’s largest multinational tobacco companies. The largest companies operating in Indonesia include three Indonesian tobacco manufacturers—PT Djarum (Djarum), PT Gudang Garam Tbk (Gudang Garam), and PT Nojorono Tobacco International (Nojorono)—and two companies owned by multinational tobacco manufacturers—PT Bentoel Internasional Investama (Bentoel), owned by British American Tobacco (BAT), and PT Hanjaya Mandala Sampoerna Tbk (Sampoerna), owned by Philip Morris International. Other Indonesian and multinational companies also purchase tobacco grown in Indonesia, as described below.

Tobacco farmers interviewed by Human Rights Watch sold tobacco in a number of ways. Most farmers sold tobacco leaf on the open market through intermediaries, or “middlemen.” In this system, small farmers described selling tobacco to a central farmer or leader in the village, or a local buyer, who would pool tobacco from many small producers and sell it to warehouses owned by local businessmen or by larger national or multinational companies purchasing tobacco leaf.

As an alternative to this system, some farmers had relationships with individual tobacco companies and had opportunities to sell tobacco directly to representatives of the company, rather than through intermediary traders. Under this system, some farmers signed written contracts to sell tobacco directly to tobacco product manufacturing or leaf supply companies.

Human Rights Watch interviewed more than 60 tobacco farmers, tobacco leaf buyers and sellers, and warehouse owners in the four provinces where we conducted research. We identified human rights risks, including child labor and occupational health and safety hazards, in both the open market system and the direct contracting system.

Most farmers and traders selling tobacco exclusively through the traditional open market system acknowledged that it was common for children to work in tobacco cultivation. Most of them stated that neither the government nor those purchasing tobacco leaf had ever communicated with them regarding child labor standards or expectations. Interviewees said that they were not aware of any attempts on the part of buyers, including companies with explicit policies that prohibit child labor, to verify the conditions in which tobacco was grown or inspect for child labor.

Farmers producing and selling tobacco through the direct contracting system said that they had received some training and education about child labor and health and safety from the tobacco companies with whom they contract. At the same time, Human Rights Watch found that companies’ human rights due diligence practices were not sufficient to eliminate hazardous child labor in the supply chain. Most farmers in the direct contracting system reported that children under 18 still participated in many tobacco farming tasks, and some farmers insisted there were no restrictions at all on children’s work in tobacco farming. Most farmers said there was no meaningful consequence or penalty if children were found working, even in the event of repeated violations. In the absence of any meaningful penalties, many farmers largely disregarded any efforts by companies to dissuade them from allowing children to work.

Human Rights Watch found that companies purchasing tobacco on the open market and through the direct contracting system risk purchasing tobacco produced by children working in hazardous conditions.

Human Rights Watch sought information regarding the human rights due diligence policies and procedures of 13 companies, including four Indonesian tobacco product manufacturers, seven multinational tobacco product manufacturers, and two multinational leaf merchant companies. Ten companies responded. Of the four Indonesian tobacco companies, two replied (Nojorono and Wismilak), but neither provided a detailed or comprehensive response to the questions we posed. A representative of Wismilak sent an email to Human Rights Watch stating that the company could not respond in detail because it is not “directly connected with the tobacco farmers,” but did not identify other actors in the supply chain who are directly in contact with growers. Nojorono replied in a letter and referred Human Rights Watch to GAPPRI (Gabungan Perserikatan Pabrik Rokok Indonesia), a cigarette manufacturer’s association, for information regarding tobacco farming, including child labor. Human Rights Watch subsequently wrote to GAPPRI, but they declined to meet with us. The largest Indonesian tobacco companies, Djarum and Gudang Garam, did not respond to Human Rights Watch, despite repeated attempts to reach them.

All of the multinational companies purchasing tobacco from Indonesia that responded to Human Rights Watch have child labor policies that are largely aligned and appear consistent with international standards, in particular key ILO conventions. However, none of the companies prohibit children from performing all tasks that could pose threats to their health and safety. This means that none of the companies have policies sufficient to ensure that all children are protected from hazardous work on tobacco farms in their supply chains.

Human Rights Watch analyzed the information on human rights due diligence provided by those companies that responded to our letters. Few of the companies are sufficiently transparent regarding their human rights due diligence procedures, particularly regarding their monitoring of their child labor policies throughout the supply chain, as well as the results of internal monitoring and external audits. Transparency is a key element of effective and credible human rights due diligence. Among the companies we studied, Philip Morris International appears to have taken the greatest number of steps to be transparent about its human rights policies and monitoring procedures, including by publishing on its website its own progress reports as well as several detailed reports by third party monitors.

Most multinational tobacco companies operating in Indonesia source tobacco through a mix of direct contracts with farmers and purchasing tobacco leaf on the open market, with some companies relying more heavily on one or the other purchasing model. Many companies acknowledged that they carry out little or no human rights due diligence in the open market system. However, all companies sourcing tobacco from Indonesia have responsibilities to carry out robust human rights due diligence activity and ensure that their operations do not cause or contribute to human rights abuse, even in complex, multilayered supply chains. Although most of the companies who responded to Human Rights Watch acknowledged child labor and other human rights risks in the open market system, none of the companies described having procedures in place that are sufficient to ensure that tobacco entering their supply chains was not produced with hazardous child labor.

The Way Forward

Based on the findings documented in this report, our analysis of international standards and public health literature, and interviews with experts on farmworker health, Human Rights Watch believes that any work involving direct contact with tobacco in any form should be considered hazardous and prohibited for children under 18, due to the health risks posed by nicotine, the pesticides applied to the crop, and the particular vulnerability of children whose bodies and brains are still developing.

We recognize that small-scale farming is an important part of Indonesia’s agricultural sector, and that in some areas, children have participated in family farming for generations. Though it may take time to change attitudes and practices around children’s role in tobacco farming, significant change is possible. In Brazil—the world’s second-largest tobacco producer and a country, like Indonesia, where tobacco is cultivated largely on small family farms—Human Rights Watch found that a strict and clear government ban on child labor in tobacco farming, and comprehensive health and safety education and training, were helping to eliminate hazardous child labor in the crop. The Brazilian government had established meaningful penalties for child labor violations, applied both to farmers and the companies purchasing tobacco from them, and the penalties pushed people to end or limit their children’s work on the farm. Indonesian authorities should take note of this approach.

As part of its efforts to eradicate the worst forms of child labor by 2022, the government of Indonesia should update its list of hazardous occupations for children, or enact a new law or regulation, to prohibit explicitly any work involving direct contact with tobacco in any form. There may be some light work on tobacco farms that is suitable for children, particularly in the early stages of tobacco production. For example, planting tobacco while wearing suitable gloves or watering tobacco plants with small, lightweight buckets or jugs could be acceptable tasks for children, as long as they were not working in extreme heat or dangerous conditions, and the work did not interfere with their schooling. However, Human Rights Watch believes that many aspects of tobacco farming in Indonesia constitute hazardous child labor under international standards, particularly most tasks involved in topping, harvesting, and curing tobacco, as there is no viable way to limit children’s direct contact with tobacco during these stages of production.

The government should vigorously investigate and monitor child labor and other violations in small-scale agriculture, including through unannounced inspections at the times and locations at which children are most likely to be working.

In addition, Indonesian authorities should take immediate steps to protect child tobacco workers from danger. The government should implement an extensive public education and training program in tobacco farming communities to promote awareness of the health risks to children of work in tobacco farming, particularly the risks of exposure to nicotine and pesticides.

All companies purchasing tobacco from Indonesia should adopt or revise global human rights policies prohibiting hazardous child labor anywhere in the supply chain, including any work in which children have direct contact with tobacco in any form. Companies should establish or strengthen human rights due diligence procedures with specific attention to eliminating hazardous child labor in all parts of the supply chain, and regularly and publicly report on their efforts to identify and address human rights problems in their supply chains in detail.

Tobacco Industry’s Hidden Agenda in the International Tax and Investment Center (ITIC)

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Giving big tobacco a fight

The densely packed houses along Yogyakarta’s Kali Code River went from drab to a riot of reds, blues, yellows and whites.

Residents did not know who had paid for the elaborate paint job last year. The Yogyakarta press speculated that an unknown company had painted the houses so they
would resemble the colorful favelas of Rio de Janeiro.

It turns out the village’s benefactor was Philip Morris International and its “Show Your Colours” advertising campaign. On the side of the Gondolayu bridge that overlooks the settlements sits a giant picture frame, with tag lines hung above it reading, “Create your own story” and “Go ahead.”

The village had been transformed into a giant advertisement for a brand owned by the tobacco company.

The ads were another aggressive marketing attempt by an international tobacco company to gain market share in Indonesia. The country is the second-largest cigarette market in Asia after China, and had the highest male smoking rate in the world — 67%, according to a 2011 survey — thanks in part to the popularity of pungent clove cigarettes.

Over the last decade, it has become a last Eden for tobacco companies facing declining smoking rates at home. As late as 2004, international tobacco companies had a marginal presence in the Indonesian market. Today, led by Philip Morris International, they control around 45%. Yet that push has been met by an increasingly potent coalition of mayors, health officials and anti-smoking groups that has scored some important victories.

In one prominent example, huge cigarette billboards that dominated the highways of Jakarta, the capital, were taken down in 2015, as part of a move to ban outdoor tobacco advertisements by mayors around the country.

Many of the lobbying efforts that led to local regulations, including in Jakarta, were substantially financed by the Bloomberg Initiative to Reduce Tobacco Use, the US$600 million (21 billion baht) fund founded by Michael Bloomberg, the former New York mayor.

The Bloomberg Initiative has designated Indonesia one of its five priority countries, and has donated more than $10 million since 2007. The initiative is largely focused on establishing local and regional tobacco control laws in a nation with a highly decentralised government structure.

“It’s a battle — like a war,” Yayi Prabandari, a professor of public health at Gadjah Mada University in Yogyakarta, said of the clash between tobacco companies and tobacco control organisations.

Before the Bloomberg Initiative became active in the country nearly 10 years ago, fewer than 10 cities had laws that restricted smoking in public areas, according to the Campaign for Tobacco-Free Kids, which jointly administers the Bloomberg Initiative’s grant programmes in Indonesia. Since then, the group says, more than 170 cities have passed laws heavily restricting smoking in public spaces.

Yet tobacco growing has deep roots here. Indonesia is one of the few countries in Asia that has not signed the World Health Organisation’s Framework Convention on
Tobacco Control, which mandates strict limits on tobacco advertising and sponsorship.

The Bloomberg Initiative has also created a backlash from smokers’ rights groups, who portray Mr Bloomberg as a foreign oligarch determined to stamp out Indonesia’s proud tobacco tradition.

“People who smoke today are stigmatised — we’re discriminated against,” said Alfa Gumilang, the chain-smoking secretary-general of Komunitas Kretek, a smokers’ rights group that accepts funds from the tobacco industry.

The Indonesian government relies on the tobacco industry for around 10% of state tax revenue. Although tobacco is not nationalised, the government issues growth targets; in 2015, the Industry Ministry released a “road map” for the industry calling for expanded cigarette production.

In October, President Joko Widodo visited the United States to promote US investment in Indonesia. While he was there, Philip Morris announced a $1.9 billion expansion of its tobacco factories in the country — the second-largest investment that Mr Joko secured from a US corporation during his visit.

Philip Morris’ success — it controls 35% of Indonesia’s tobacco market through its local subsidiary, Sampoerna — ushered in a new age of foreign expansion. In 2009, British American Tobacco purchased Bentoel, a local tobacco company that is now Indonesia’s fourth largest, with around 7.5% market share.

According to Health Ministry officials, Indonesia’s fragmented government ministries often work at cross purposes when tackling the issue. Because of the difficulty of making sweeping changes to tobacco control laws nationally, Indonesia tobacco control advocates are increasingly pushing for changes at the local and regional levels, where money from the Bloomberg Initiative comes in handy.

Dr Theresia Sandra, a specialist in chronic lung disease at the Health Ministry, credits the Bloomberg Initiative with helping local governments counter the influence of big tobacco. The group “builds organisations to balance against the strength of industry and opens local governments to the necessity of protecting their communities”, Dr Sandra said.

In one national success, the Indonesian government, with help from the Bloomberg Initiative, passed a law in 2014 requiring manufacturers to put warning labels on cigarette packaging. The tobacco fight in Indonesia, the world’s most populous Muslim nation, even extends to the country’s most powerful Muslim organisations, and shows just how central the issue is for society and the economy.

Muhammadiyah, Indonesia’s second-largest Muslim organisation, became the first major Muslim group in the country to issue an edict declaring that smoking is forbidden in all circumstances, citing smoking’s devastating consequences to public health.

The 2010 decision was significant: Muhammadiyah operates thousands of schools, universities and hospitals around the country. Almost overnight, those places became smoke-free zones. But the Indonesian media quickly pounced on a funding detail.

Posted on the Bloomberg Initiative’s website was a $393,000 grant to Muhammadiyah in 2009. According to Bloomberg’s website at the time, the grant sought “the issuance and dissemination of religious advice on the dangers of tobacco use among Muhammadiyah/Islamic institutions”.

Critics accused Muhammadiyah of seeking to unite Muslim opinion against tobacco in return for the grant money. Dr Sudibyo Markus, who led Muhammadiyah’s health department at the time, said there had never been any quid pro quo.

Meanwhile, religious leaders affiliated with Nahdlatul Ulama, Muhammadiyah’s main rival, criticised Muhammadiyah for supposedly bowing to Bloomberg’s money. But Nahdlatul Ulama, which does not view smoking as forbidden in most circumstances, receives funding from the foundation wing of Djarum, Indonesia’s third-largest tobacco company. The group’s vice chairman, Maksum Mahfudh, said there was “no relationship whatsoever” between the funding and its decision that it would not forbid smoking.

Anti-smoking forces give big tobacco a fight in Indonesia

The densely packed houses along Yogyakarta’s Kali Code River went from drab to a riot of reds, blues, yellows and whites.

Residents did not know who had paid for the elaborate painting job last year. The Yogyakarta press speculated that an unknown company had painted the houses so they would resemble the colourful favelas of Rio de Janeiro.

It turns out the village’s benefactor was Philip Morris International and its “Show Your Colors” advertising campaign. On the side of the Gondolayu bridge that overlooks the settlements sits a giant picture frame, with tag lines hung above it reading, “Create your own story” and “Go ahead.”

The village had been transformed into a giant advertisement for a brand owned by the tobacco company.

The ads were another aggressive marketing attempt by an international tobacco company to gain market share in Indonesia. The country is the second-largest cigarette market in Asia after China, and had the highest male smoking rate in the world — 67 per cent, according to a 2011 survey — thanks in part to the popularity of
pungent clove cigarettes.

Over the last decade, it has become a last Eden for tobacco companies facing declining smoking rates at home. As late as 2004, international tobacco companies had a marginal presence in the Indonesian market.

Today, led by Philip Morris International, they control around 45 per cent.

Yet that push has been met by an increasingly potent coalition of mayors, health officials and anti-smoking groups that has scored some important victories.

In one prominent example, huge cigarette billboards that dominated the highways of Jakarta, the capital, were taken down in 2015, as part of a move to ban outdoor tobacco advertisements by mayors around the country.

Many of the lobbying efforts that led to local regulations, including in Jakarta, were substantially financed by the Bloomberg Initiative to Reduce Tobacco Use, the US$600 million (S$806 million) fund founded by former New York mayor Michael Bloomberg.

The Bloomberg Initiative has designated Indonesia one of its five priority countries, and has donated more than US$10 million since 2007. The initiative is largely focused on establishing local and regional tobacco control laws in a nation with a highly decentralised government structure.

“It’s a battle — like a war,” Dr Yayi Prabandari, a professor of public health at Gadjah Mada University in Yogyakarta, said of the clash between tobacco companies and tobacco control organisations.

Before the Bloomberg Initiative became active in the country nearly 10 years ago, fewer than 10 cities had laws that restricted smoking in public areas, according to the Campaign for Tobacco-Free Kids, which jointly administers the Bloomberg Initiative’s grant programmes in Indonesia. Since then, the group says, more than 170 cities have passed laws heavily restricting smoking in public spaces.

Yet tobacco growing has deep roots here. Indonesia is one of the few countries in Asia that has not signed the World Health Organization’s Framework Convention on Tobacco Control, which mandates strict limits on tobacco advertising and sponsorship.

The Bloomberg Initiative has also created a backlash from smokers’ rights groups, who portray Bloomberg as a foreign oligarch determined to stamp out Indonesia’s proud tobacco tradition.

“People who smoke today are stigmatised — we’re discriminated against,” said Mr Alfa Gumilang, the chainsmoking secretary-general of Komunitas Kretek, a smokers’ rights group that accepts funds from the tobacco industry.

The Indonesian government relies on the tobacco industry for around 10 per cent of state tax revenue.

Although tobacco is not nationalised, the government issues growth targets; in 2015, the Industry Ministry released a “road map” for the industry calling for expanded cigarette production.

In October, President Joko Widodo visited the United States to promote US investment in Indonesia. While he was there, Philip Morris announced a US$1.9 billion expansion of its tobacco factories in the country — the second-largest investment that Mr Widodo secured from a US corporation during his visit.

Philip Morris’ success — it controls 35 per cent of Indonesia’s tobacco market through its local subsidiary, Sampoerna — ushered in a new age of foreign expansion. In 2009, British American Tobacco purchased Bentoel, a local tobacco company that is now Indonesia’s fourth largest, with around 7.5 per cent market share.

According to Health Ministry officials, Indonesia’s fragmented government ministries often work at cross purposes when tackling the issue.

Because of the difficulty of making sweeping changes to tobacco control laws nationally, Indonesia tobacco control advocates are increasingly pushing for changes at the local and regional levels, where money from the Bloomberg Initiative comes in handy.

Dr Theresia Sandra, a specialist in chronic lung disease at the Health Ministry, credits the Bloomberg Initiative with helping local governments counter the influence of big tobacco. The group “builds organisations to balance against the strength of industry and opens local governments to the necessity of protecting their communities”, Dr Sandra said.

In one national success, the Indonesian government, with help from the Bloomberg Initiative, passed a law in 2014 requiring manufacturers to put warning labels on
cigarette packaging.

The tobacco fight in Indonesia, the world’s most populous Muslim nation, even extends to the country’s most powerful Muslim organisations, and shows just how central the issue is for society and the economy.

Muhammadiyah, Indonesia’s second-largest Muslim organisation, became the first major Muslim group in the country to issue an edict declaring that smoking is forbidden in all circumstances, citing smoking’s devastating consequences to public health.

The 2010 decision was significant: Muhammadiyah operates thousands of schools, universities and hospitals around the country. Almost overnight, those places became smoke-free zones.

But the Indonesian media quickly pounced on a funding detail. Posted on the Bloomberg Initiative’s website was a US$393,000 grant to Muhammadiyah in 2009.

According to Bloomberg’s website at the time, the grant sought “the issuance and dissemination of religious advice on the dangers of tobacco use among Muhammadiyah/Islamic institutions”.

Critics accused Muhammadiyah of seeking to unite Muslim opinion against tobacco in return for the grant money.

Dr Sudibyo Markus, who led Muhammadiyah’s health department at the time, said there had never been any quid pro quo.

Meanwhile, religious leaders affiliated with Nahdlatul Ulama (NU), Muhammadiyah’s main rival, criticised Muhammadiyah for supposedly bowing to Bloomberg’s money. But NU, which does not view smoking as forbidden in most circumstances, receives funding from the foundation wing of Djarum, Indonesia’s third-largest tobacco company.

The group’s vice chairman, Mr Maksum Mahfudh, said there was “no relationship whatsoever” between the funding and its decision that it would not forbid smoking.

He added that moving “drastically” against tobacco would impoverish the farmers and sellers who are “grass-roots people of NU”.

For now, the two sides appear to have fought to a draw.

After steadily rising for a decade, the smoking rate has plateaued, according to the Indonesian Family Life Survey, funded by the US National Institutes of Health, that was released in April.

Still, Philip Morris International remains optimistic about Indonesia. In a February conference call with investors, Mr Andr Calantzopoulos, chief executive officer, said Indonesia remained a good bet.

“We remain optimistic about the profit growth opportunities in this key market thanks to its growing adult population and rising income levels,” he told them.